News

  • Building relationships for survival: Coping media industry dynamics (posted: 2014-10-11)
    The book Field Guide to Case Study Research in Business-to-Business Marketing and Purchasing edited by Arch G. Woodside, Roger Marshall and Hugh Pattinson, now has been published by Emerald. I have an all new book chapter, Building relationships for survival: Coping media industry dynamics, in this volume. More information available under Publications.