Thank you for joining my keynote at Umedev 2026. On this page, you can download the slides and explore a few of our research papers related to this topic.
Slides from keynote @Umedev 2026-03-26: Make me think! – Why friction might save us from ourselves
Articles that explore the subject
Mejtoft, T., Parsjö, E., Norberg, O., & Söderström, U. (2023). Design friction and digital nudging: The impact on the human decision-making process. In IVSP ’23: Proceedings of the 2023 5th International Conference on Image, Video and Signal Processing (pp. 183–190). New York, NY: ACM. https://doi.org/10.1145/3591156.3591183
Free download @ ACM Digital Library
Mejtoft, T., Vejbrink Starbrink, N., Roos Morales, C., Norberg, O., Andersson, M., & Söderström, U. (2023). Cookies and Trust: Trust in organizations and the design of cookie consent prompts. In A. Dix, I. Reppa, C. Westling, H. Witchel, S. Safin, G. van der Veer, J. MacInnes & R. Bond (Eds.), ECCE ’23: Proceedings of the European Conference on Cognitive Ergonomics 2023, Article 18. New York, NY: ACM. https://doi.org/10.1145/3605655.3605668
Free download @ ACM Digital Library
Mejtoft, T., Frängsmyr, E., Söderström, U., & Norberg, O. (2021). Deceptive design: Cookie consent and manipulative patterns. In A. Pucihar, M. Kljajić Borštnar, R. Bons, H. Cripps, A. Sheombar & D. Vidmar (Eds.), 34th Bled eConference: Digital Support from Crisis to Progressive Change (pp. 397–408). Maribor, Slovenia: University of Maribor University Press. https://doi.org/10.18690/978-961-286-485-9.29
Free download @ University of Maribor Press
Mejtoft, T., Hedlund, J., Cripps, H., Söderström, U., & Norberg, O. (2021). Designing call to action: Users’ perception of different characteristics. In A. Pucihar, M. Kljajić Borštnar, R. Bons, H. Cripps, A. Sheombar & D. Vidmar (Eds.), 34th Bled eConference: Digital Support from Crisis to Progressive Change (pp. 409–420). Maribor, Slovenia: University of Maribor University Press. https://doi.org/10.18690/978-961-286-485-9.30
Free download @ University of Maribor Press
Mejtoft, T., Hale, S., & Söderström, U. (2019). Design Friction: How intentionally added friction affect users level of satisfaction. In M. Mulvenna & R. Bond (Eds.), ECCE ’19: Proceedings of the 31st European Conference on Cognitive Ergonomics (pp. 41–44). New York, NY: ACM. https://doi.org/10.1145/3335082.3335106
(isbn: 978-1-4503-7166-7)
Free download @ ACM Digital Library
Mejtoft, T., Ristiniemi, C., Söderström, U., & Mårell-Olsson, E. (2019). User experience design and digital nudging in a decision making process. In A. Pucihar, M. Kljajić Borštnar, R. Bons, J. Seitz, H. Cripps & D. Vidmar (Eds.), 32nd Bled eConference: Humanizing Technology for a Sustainable Society: Conference Proceedings (pp. 427–442). University of Maribor Press. https://doi.org/10.18690/978-961-286-280-0.23
Free download @ University of Maribor Press

(First published by Thomas Mejtoft: 2026-03-25; Last updated: 2026-03-26)