With more than two decades of experience spanning research, teaching, executive training and consultancy, I work at the intersection of information technology, design, and business. I hold dual MSc degrees in Engineering Physics and Business and a PhD in Media Technology. My expertise covers the full spectrum of product and service innovation, human-centered design processes, interaction technology, interaction design, business-model innovation, marketing strategy, and value-creation in the face of technological change. A commitment to rigorous quality underpins everything I do — my research, teaching, and educational leadership have each been recognized with awards for excellence.
I am available for freelance work, e.g., reviewer of pedagogical portfolios, quality evaluations of education programs, reference groups, steering committees, invited keynotes, inspiration talks, lecturing, mentorship, and other consultancy work. Please contact me to discuss details.
Jag är tillgänglig för att ta på mig uppdrag för bedömning av pedagogiska portföljer, läs mer här.
I am currently available to take on assignments as an expert reviewer of pedagogical portfolios for promotions, please contact me for more information.
Biography
I am an Associate Professor of Media Technology at Umeå University, Sweden, and appointed as distinguished teacher. I have been a Visiting Associate Professor at the School of Computer Science and Engineering at Nanyang Technological University in Singapore and a lecturer and visiting professor at the School of Business and Law at Edith Cowan University in Perth, Australia.
I hold dual MSc degrees in Engineering Physics and Business from Umeå University, and a PhD in Media Technology from the Royal Institute of Technology (KTH), Stockholm. My research and teaching interests include not only media technology, design processes, interaction technology, interaction design, and students’ learning, but also digitalization, value creation, concurrent sourcing, marketing issues, and technological changes connected to the media and the media industry. My work has been published in e.g., Journal of Strategic Marketing, Industrial Marketing Management, and International Journal of Information and Learning Technology, and has been presented at numerous international conferences within many different disciplines.
For my research, I have received best paper awards at the ANZMAC conference and at the CHI conference.
Between 2011-2023, I was the director of the highly appreciated and awarded five-year integrated Master of Science in engineering study program in Interaction Technology and Design at Umeå University.
I was the recipient of the Faculty of Science and Technology’s Pedagogical Prize at Umeå University in 2016 for my efforts to inspire students and teachers to take part in creating high quality education. In 2023, as part of the International Entrepreneurial Partnership Program Team, I received the Vice-Chancellor’s Staff Excellence Award for Outstanding Contribution to Student Learning at Edith Cowan University.
Below, some of my experiences and merits regarding professional work experience, higher education and academic qualification, awards and scholarships, assignments, teaching, supervision and examination, research, and my list of publications are presented.
A list of experiences are just a snapshot looking back, please contact me instead and we can discuss collaborations and interesting future touchpoints.
Professional experience
International career spanning research, teaching and consultancy.
Current
2010-Present: Associate Professor of Media Technology at the Department of Applied Physics and Electronics, Umeå University, Sweden.
2021-Present: Chair of Pedagogical Committee at the Department of Applied Physics and Electronics, Umeå University, Sweden.
2006–Present: Independent Consultant focusing on Business Strategies, Innovation, Interaction Technology, Visualization, and Print Media.
Previous
2024: Visiting professor at the School of Business and Law, Edith Cowan University, Perth, Australia.
2011–2023: Program Director for the 5-year integrated MSc program in Interaction Technology and Design, Umeå University, Sweden.
2022: Visiting Scholar at the School of Business and Law, Edith Cowan University, Perth, Australia.
2019: Visiting Scholar at the Computational Intelligence Lab, School of Computer Science and Engineering, Nanyang Technological University, Singapore.
2018: Visiting Associate Professor at the School of Computer Science and Engineering, Nanyang Technological University, Singapore.
2018: Visiting Scholar at the School of Business and Law, Edith Cowan University, Australia.
2017: Visiting Scholar and Guest Lecturer at the School of Business and Law, Edith Cowan University, Perth, Australia.
2016: Lecturer at the School of Business and Law, Edith Cowan University, Perth, Australia.
2009: Postdoctoral Research Fellow at the Mid-Sweden University, Sweden.
2006–2009: Senior Research Associate at STFI-Packforsk (currently: RISE), Sweden.
2003–2006: Research Engineer at STFI-Packforsk (currently RISE), Sweden.
2003–2008: Postgraduate Student in Media Technology at the Royal Institute of Technology, Sweden.
2003: Teacher at Liljaskolan Upper Secondary School, Sweden.
Parental leave
I am the father to a creative super hero.
2019–2020: Parental leave. Parental leave (~75%) during the academic year.
Higher Education and Academic Qualification
Interdisciplinary degrees powering expert teaching and innovation.
2016: Distinguished Teacher in Umeå University’s Pedagogical Qualification Model.
2015: Merited Teacher in Umeå University’s Pedagogical Qualification Model.
2008: PhD in Media Technology and Graphic Arts from the Royal Institute of Technology.
2003: MSc in Business Administration and Economics from Umeå University.
2003: MSc in Engineering Physics from Umeå University.
Awards and Scholarships
International recognition for excellence in research, teaching, and educational innovation..
2023: Vice-Chancellor’s Staff Excellence Awards 2023: Citations for Outstanding Contributions to Student Learning. As part of the International Entrepreneurial Partnership Program Team. Awarded by Edith Cowan University.
2018: STINT Teaching Sabbatical Fellow. The Swedish Foundation for International Cooperation in Research and Higher Education.
2016: Pedagogical Prize. Awarded by the Faculty of Science and Technology at Umeå University.
2013: Very High Quality (highest ranking) in the Swedish national quality evaluation system to the MSc program in Interaction Technology and Design (I was the director 2011–2023). Awarded by the Swedish Higher Education Authority.
2013: Best Case Study. Awarded by ACM/SIGCHI at the CHI’13 Conference.
2008: Best Paper: Customer Relationship Management. Awarded by Elsevier at the ANZMAC 2008 Conference.
2008: Best Paper: Business Interaction, Relationships and Networks. Awarded by ANZMAC at the ANZMAC 2008 Conference.
Assignments
Trusted reviewer, committee member, and project leader across academia and industry.
2022–Present: Member of the Education Committee. Faculty of Sciences and Technology, Umeå University.
2018–Present: Reviewer of pedagogical portfolios for promotions at different Swedish universities.
2012–Present: Member of the Scientific Advisory Board of the Journal of Print and Media Technology Research (JPMTR).
2021: External reviewer of new education programs at Malmö University.
2019–2020: Chair of the External Evaluation Committees of two education programs at Malmö University.
2013–2015: Member of the Council for Research and Postgraduate Studies at the Department of Applied Physics and Electronics, Umeå University.
2011: Co-Track Chair: Social Marketing at the ANZMAC 2011 Conference, Perth, AU.
2007: Member of Organizing Committee at Mid Sweden University’s Annual ROND Conference, Örnsköldsvik, Sweden.
1998–2001: Member of the Executive Board. Faculty of Sciences and Technology, Umeå University.
1997–1999: Member of the Education Committee. Umeå Students Union of Sciences and Technology, Umeå University.
1997–1999: Member of the Executive Board of Umeå Institute of Technology.
Teaching
Student-centred teaching that blends theory, practice, and creativity from pre-school to PhD level.
2010–Present: Umeå University (UmU)
Lecturer, supervisor and course coordinator at over 40 different courses on basic and advanced level. Supervisor and examiner for over 100 master’s and bachelor’s theses. Director of the five-year integrated MSc program in Interaction Technology and Design between 2011–2013.
Umeå University is a university located in Umeå, Sweden.
2016–Present: Edith Cowan University (ECU)
Employed as a lecturer at the School of Business and Law on the unit Current Issues in Marketing with focus on Business Model Innovation and Development in during two months in fall 2016. Invited as Visiting Scholar and Visiting Professor during 2017, 2018, 2022, and 2024. Since 2017, I have a collaborative project and I am involved in some regular teaching at ECU during these courses. In December 2024 I took part of the School of Business and Law’s International Partnership Symposium in Athens, Greece.
Edith Cowan University is a university located in Perth WA, Australia, with the main campus in Joondalup.
2006–Present: Independent Consultant
Workshops, lecturers, and speeches at several national and international workshops, industry courses and conferences. Active in reference groups and steering committees, performed inspiration talks. Supervisor of Uminova Student Entrepreneurship program in Cooperation with the Mid Sweden University.
2018, 2019: Nanyang Technological University (NTU)
Visiting Associate Professor and STINT Teaching Sabbatical Fellow at the School of Computer Science and Engineering, NTU, Singapore, during first semester (August-December) of academic year 2018/2019. Main focus was teaching and research within Computer Science, Physics, and Human-Computer Interaction.
Invited by NTU as Visiting Scholar during November-December 2019 to work with PhD students and research at the Computational Intelligence Lab.
Nanyang Technological University is a highly ranked University located in Singapore.
2003–2009: STFI-Packforsk (currently: RISE Innventia)
Lecturer, workshop coordinator and supervisor at professional training courses and academic courses in cooperation with the Mid Sweden University. Supervisor for five academic theses.
STFI-Packforsk was a Swedish research institute with focus on paper, packaging and print located (mainly) in Stockholm, Sweden. This research institute is now a part of RISE.
2003: Liljaskolan
Teacher in computer communication, IT and mentor for pupils at the Technology Study Program.
Liljaskolan is a upper secondary school in Vännäs, Sweden.
UG and PG Supervision and Examination
Examined and guided projects that translate ideas into impact.
2014–Present: Examiner of PhD theses in Sweden and Australia.
2013–Present: Examiner of all MSc Theses (30 ECTS) in Interaction technology at the Department of Applied Physics and Electronics at Umeå University.
2011–Present: Main and assistant supervisor of postgraduate students (PhD candidates) at Umeå University.
2005–Present: Supervisor of students writing MSc and BSc theses.
Research
Exploring interaction, media and models that drive digital futures.
Click here for my research portfolio
2017–Present: Foster professional skills though international interdisciplinary collaboration
2014–Present: Digital didactics and new technology
2013–Present: Engineering didactics
2015–2020: Analysis of Twitter and Instagram usage in B2B settings
2011–2014: The use of social media in tourist settings
2007–2016: Cooperation in the graphic arts industry
2003–2016: The effect of technological changes within the graphic arts industry
Publications
Publishing insights that bridge design research, technology, and real-world practice.
A complete list of publication is available here: List of publications
(published: 2005-08-26; updated: 2025-05-16)